Website and Rationale

Website Url:

https://projects.invisionapp.com/d/main#/console/5032497/108546947/preview

Rationale

Our chosen topic for koha was the beach clean, we chose to target people in the age range of 13-24 who like pop culture and films. Our style is a pastiche of 1980s horror films but with a diary like aesthetic featuring annotations and sketches on homemade maps. Our colour pallete features accurate underwater tones and colours picked from photos we have taken.For our own format we chose to make a Tshirt that would be given out at the event . We wanted the design to be associated with the event but left slightly mysterious so that the particapants could wear the shirts outside of the event. The idea behind the website was to create a simple, easy to navigate page that would have all the resources ready available to download. If we had more time we would develop our site and make it more interactive. We also feel our T-shirt could be taken further.

Bobbie Paulsen 14030468

Zac Sutton 14047883

first interim

early iteration of flyer

early iteration of poster

early poster mock up/ web illustration

early poster development (too dark) from second interim

digital painting for website

development

updates

Week 1

This week we explored target audiences and how to appeal to a specific demographic.

Week 2

This week we rendered our initial ideas for our beach clean up poster.

Week 3

This week we started finalizing our posters based on our peer critiques from interim presentations.

Week 4

This week we began to solidify our visual language across our media and begun developing our website and flyer.

Week 5

we started exploring other options for our flyer to make it more cohesive with the poster and website.

Week 6

we made our final adjustments to our media and did print tests.

Poster Examples

Mood Boards and Colour swatches

These are just some images and colours related to our topic. They are a bit cliché but we just wanted to get the basics out of the way. 

Our chosen topic

We have decided to focus on the beach clean for our topic. We chose the beach clean because we think there is a lot of room for some interesting imagery and ideas.